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Erskine Financial Services helps organizations build better credit-card programs
We help clients launch new credit-card programs and help co-brand and affinity-card programs navigate their renewal processes.
Erskine Financial Services provides support in three primary categories:
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Strategic planning and execution
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Portfolio growth and optimization
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Deal coaching.
The affinity- and co-brand credit card market has changed a lot in recent years. You no longer are limited to dealing with a few issuers that will only market to a small segment of your fan or customer base.
We have more than 500 card issuers in our database, many of whom are willing to approve applicants who are credit-challenged and also offer additional benefits and rewards to applicants with pristine credit. They’re using QR codes and digital marketing, while also using more traditional marketing strategies such as in-person marketing.
We develop financial models and identify other issuers that may be able to provide more revenue, a better compensation structure, or more focus on your program. We can also help you work with your new issuer to build a strong value proposition, identify valuable inventory for rewards, set up distribution channels, and leverage other partners.